We use our expertise to create services tailored to different needs in the broad areas of interactive media, play and learning. Our work is informed by our own research and our many years of experience working with children and technology.


Our expertise covers areas such as children’s learning and development, the role of play in learning, the role of gesture and bodily movement in learning, engagement and motivation, educational toys, everyday life at home…


We are creative about ways of eliciting the perspectives of children who are too young to be involved in standard research methods such as interviews or questionnaires. We think it’s important that children are involved in the design of products that they will use.


We have experience in a range of research methods, from detailed second-by-second video analysis of children’s interactions to focus groups, expert panels, using visual methods, in-depth case studies and experimental approaches, whether in the home, at school, or elsewhere.


Things we do include:

  • background scoping to inform development of new products
  • producing a review of what’s known about specific contexts or devices
  • evaluating content at any stage of the design process
  • providing information about the curriculum in the early years
  • convening focus groups
  • conducting user testing
  • analysing video of children’s interactions with technology



Examples include:


Campaign for Learning

Children’s Media Foundation



Which? magazine

Evaluating a video on demand service for young children's learning

First Time Online

First Time Online is the CBeebies initiative for children aged two and under and their families. 

Guided interaction

We are providing hints to parents and caregivers about the ways in which they can maximize their child’s learning while playing CBeebies’ games. The project involves 150 games.

Lydia Plowman was commissioned to conduct a review of some of the key research papers on media effects in recent years and translate the key findin